MHI
Mediworld Health Insight
Mediworld Health Insight (a division of Mediworld Publications Pvt. Ltd.) is a market research agency specialising in the healthcare sector. We provide comprehensive research resources.
Our services include:
- Desk research
- Quantitative interviewing (e.g. online surveys or telephone interviewing)
- Qualitative interviewing (e.g. depth interviews and group discussions)
We specialize in designing customer insight research that delivers compelling results and real value.
With offices in Mumbai and Delhi-NCR we strive to offer a range of market research and social research consulting and execution services to our clients across the social, public and private sectors.
To enable our clients to optimize decision-making, we use various tools and social research methods to garner the most appropriate information in a customised and convenient way. Like any other market and social research firm, we have the capability to conduct both qualitative and quantitative market research on a wide spectrum of domains in the arena of pharmaceuticals, health care, education, etc.
Based on the execution of the assigned projects and the qualitative standards that we adhere to, we are a credible company for health care and social research in India that provides holistic services in the field of social research. Offering assistance across different stages of social research survey, we adopt quality designs coupled with a thorough and detailed execution, following International Standards and Best Practices.
We specialise in Multi-City Multi-State Market research in India. We have the ability to conduct fieldwork pan India with our own resources.
We provide advanced market research consulting and custom advisory services to the worldwide pharmaceutical, biotech and medical device industries, as well as health-focused ad agencies, media and financial analysts, social and governmental organisations.
Our Healthcare specialists deliver insights across stakeholders-including physicians, patients and consumers-to help clients anticipate and impact customer behaviour, so they can optimise sales, brand, treatment and communications performance.
We help governmental and social organisations do “Coverage evaluation” of various healthcare facilities and services; “Disease prevalence”; “Progress monitoring” of policies and programmes. We prepare survey tools as per survey designs, develop protocols and documentation SOPs and ensure a statistical analysis of findings as per globally accepted principles.
We inform our pharma clients’ strategic decisions across the product lifecycle, offering creative problem-solving and actionable insights to support product development, pre-launch landscaping, market and opportunity assessment, positioning and segmentation, message and campaign creation, sales force effectiveness, pricing, forecasting, attitude and awareness measurement and post-launch/ post-marketing tracking.
We offer a range of business optimisation solutions, providing consistent frameworks for measuring, managing, monitoring and maximising business across products, categories, countries and time periods.
We rely exhaustively on usage of technology for data acquisition thereby ensuring reliability, validity checks as also faster turnaround time.
We strongly believe in delivering accurate results which meet your desired end objectives of the market research to help you form an objective assessment of the ground reality!